Writing for Wikipedia is unlike any other form of content creation. Its intricate rules around sourcing, neutrality, and notability make it essential to work with experts who understand the platform’s nuances. Writers accustomed to PR, advertising, journalism, academia, or legal writing often struggle with Wikipedia’s requirements, leading to frustration and unmet goals.

The key difference lies in Wikipedia’s collaborative nature. Unlike press releases, ads, news articles, or legal briefs—where the writer has full control—Wikipedia operates as a “crowd-sourced” platform. Content you submit can be edited, rewritten, or even removed by the community, often leaving little resemblance to the original text. This makes it critical to get it right from the start.

For instance, if a PR professional uploads a press-release-style profile, it’s likely to be deleted immediately for lacking proper references, failing to demonstrate notability, or violating Wikipedia’s neutral point of view policy. Worse, the Wikipedia community might independently research your organization and publish content based on critical media coverage, damaging your reputation. In short, improper Wikipedia submissions can do more harm than good.

Many Wikipedia pages evolve through hundreds of edits by dozens of contributors over time. This collaborative process can be confusing for writers used to creating standalone articles.

Our team of specialists has deep experience in Wikipedia editing and understands how the community operates. As active members of the Wikipedia community, we “speak the language” and advocate for our clients in ways that align with Wikipedia’s values and guidelines.